Global SUV Momentum Expected to Continue Through End of Decade; Best-Selling Ford Utilities Poised for More Gains

2015 Ford F-150

2015 Ford F-150

Ready to announce the new 2016 Ford F-150 SUV spurs global demand for SUVs: worldwide demand has increased 88 percent since 2008, making utility vehicles the fastest-growing segment around the world (IHS Automotive), now comprising 19 percent of the global vehicle market. Utility vehicles accounted for 23 percent of global sales for the Ford brand in 2013, up from 17 percent a year earlier. It is expected that utility vehicle sales will grow to 29 percent by 2020. Ford has been the best-selling utility vehicle in the U.S. Since 2011, Ford has been the best-selling utility brand in the U.S., with strong sales of Ford Escape, Edge, Explorer and Expedition. In addition to the introduction of the 2015 F-150, Ford will reveal a new version of the Ford Explorer and the 2014 Los Angeles Auto Show.

 

 

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